Brand Identity, Website & Social Media for a Hardscaping Contractor
A full rebrand for a hardscaping and masonry contractor — logo, website, and a complete social media presence across every major platform.
Where they started
Groupe LPV needed to look as established online as their finished projects looked in the ground — a mark that read as precise and structural, a real website, and a social presence that could actually carry their project photography.
What we did
- 01
Designed a faceted, layered 'V' monogram — geometric and constructed, echoing the precision of the masonry work itself. Explored multiple concept directions (monogram, script, angular lettering) before locking the final chevron mark in green.
- 02
Built a full website — home, about, services, projects, blog, and shop.
- 03
Built a complete social media system — Facebook, LinkedIn, Pinterest, Twitter/X, YouTube, and Google Business covers — all built around the real project photography, not stock.
What we shipped
Logo system
Faceted 'V' monogram + wordmark, final green plus black/gold variants.
Website
Full site: home, about, services, projects, blog, shop.
Social media system
Cover and profile design across Facebook, LinkedIn, Pinterest, Twitter/X, YouTube, and Google Business.
A closer look
