Brand Identity & Website for an IT Recruitment Platform
A full identity system and website — logo, brand guideline, stationery, merch, and a multi-page site — for an IT recruitment platform rebranded from Dolmen Recrutement around inclusive hiring.
Where they started
Inclusiv-IT (a rebrand of Dolmen Recrutement) needed a mark that carried its mission ("Inclusivity in every hire") without being literal about it, a complete guideline so the brand stayed consistent as the team grew, and a website that gave candidates and employers separate, purpose-built paths in.
What we did
- 01
Designed a two-figure 'i' + 'T' mark — reads as the company initials and, at a glance, as two people standing together.
- 02
Documented the full system in a 35-page brand guideline: logo usage, color, spacing, typography, and application rules.
- 03
Built a multi-page website with distinct candidate and employer paths, each with its own hero, messaging, and CTA.
- 04
Applied the identity across stationery, print collateral (flyers, brochures, a catalog), and merch — caps, polos, and even a branded candle — so it held up everywhere the brand showed up, not just on a homepage.
What we shipped
Logo system
'i' + 'T' mark and wordmark, full color system.
Website
Multi-page site with separate candidate and employer experiences.
Brand guideline
35-page documented system: logo usage, color, spacing, typography, and application rules.
Stationery & print
Business cards, letterhead, flyers, a trifold brochure, and a service catalog.
Social media & presentation
A full social content set — cover graphics, banners, and post templates — plus a client-facing presentation deck.
Team merch
Branded caps, polos, t-shirts, and product extensions like a branded candle.
A closer look
